Joerg Alexander Reichardt shares his expertise during his first Photography Masterclass in Havana. The aim of this Masterclass is to learn how to create a new series of photographs, to develop a unique visual language and photographic identity, to foster the participant’s ability to independently complete a photographic project and express their unique view of the world. Alexander will detail the complex process of approaching a series of work, from inspiration to photography, image composition, lighting, casting, styling, lighting, photo direction and finishing. Several entire series are created with their own approach to photography in authentic locations, with real people, models, dancers, styling and make-up. A unique experience that encompasses the entire emotional and artistic process, the search for the location, the writing of a photographic concept, the staging of an arc of tension and the final selection and image editing, up to the presentation in the masterclass group.